<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0">
  <channel>
    <title>News from Rare Breed</title>
    <link>http://www.rarebreed.com/</link>
    <description></description>
    <language>en-us</language>
    <item>
      <title>A sound investment</title>
      <description>Rare Breed have been appointed to produce communication materials for Northern Trust Global Investments (NTGI).

Following a global branding exercise, the brief is to differentiate NTGI within asset management and increase the brand awareness in all markets outside North America.</description>
      <author>Rare Breed</author>
      <pubDate>13.06.08</pubDate>
      <link>http://www.rare-breed.co.uk/news/s/A+sound+investment/13</link>
      <guid>http://www.rare-breed.co.uk/news/s/A+sound+investment/13</guid>
    </item>
    <item>
      <title>Access all areas</title>
      <description>Rare Breed have been appointed to create the brand identity for Access &#8211; a joint venture between multi-service firm Serco and Glasgow City Council. The contract, worth &#163;265million will see Serco provide property, staff training and IT services for the next 10 years.   </description>
      <author>Rare Breed</author>
      <pubDate>29.02.08</pubDate>
      <link>http://www.rare-breed.co.uk/news/s/Access+all+areas/11</link>
      <guid>http://www.rare-breed.co.uk/news/s/Access+all+areas/11</guid>
    </item>
    <item>
      <title>Kick the habit</title>
      <description>Rare Breed have created the design and branding for an innovative online programme, Nicorette ActiveStop. Using the internet, the programme delivers practical personalised support, to help smokers with the psychological side of stopping smoking. 
 
An introduction to ActiveStop can be seen at: http://www.nicorette.co.uk/quit-smoking/programme/activestop.aspx</description>
      <author>Rare Breed</author>
      <pubDate>01.07.07</pubDate>
      <link>http://www.rare-breed.co.uk/news/s/Kick+the+habit/5</link>
      <guid>http://www.rare-breed.co.uk/news/s/Kick+the+habit/5</guid>
    </item>
    <item>
      <title>Social responsibility</title>
      <description>Rare Breed have created a 24-page summary report outlining Aviva&#8217;s Corporate Social Responsibility initiatives during the past year. Rare Breed are proud to have helped Aviva, the biggest insurance company in the UK and the fifth largest in the world, in their drive to raise the profile of CSR with this report which has received excellent internal and external feedback. The full report can be viewed at http://www.aviva.com/csr07</description>
      <author>Rare Breed</author>
      <pubDate>19.06.07</pubDate>
      <link>http://www.rare-breed.co.uk/news/s/Social+responsibility/6</link>
      <guid>http://www.rare-breed.co.uk/news/s/Social+responsibility/6</guid>
    </item>
  </channel>
</rss>
